ASDA Price Guarantee

Questions and Answers

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How are the prices checked for the ASDA Price Guarantee?

mySupermarket independently collect prices from the grocery home shopping websites of Tesco, Sainsburys and Waitrose on a daily basis (as well as Asda). Morrisons' prices are collected in-store (by an independent party) twice a week, therefore unlike Tesco, Sainsbury's and Waitrose, will only be updated twice per week. Morrisons' prices are collected in stores around Great Britain each Monday and Wednesday. mysupermarket have audited the Morrisons collection process, and will only include comparisons that they are confident are accurate.

mysupermarket compare prices for identical or equivalent products, so branded products are compared with each other and own label products are only compared where mySupermarket validates the products as being comparable. For example ASDA Smart Price will be compared with other own label economy brands. Smaller stores such as Tesco Metro, Tesco Express, Sainsbury's Local and Sainsbury's Central aren't included in the ASDA Price Guarantee.

The Price Guarantee website will be updated by 10am daily, except in the case of Morrisons data, which will normally be updated twice a week on a Wednesday and a Friday, which means that the Morrisons prices checked may be up to 5 days old (see Terms and conditions numbers 1 and 3). On rare occasions, depending on the timing of bank holidays (particularly at Christmas and New Year), Morrisons prices checked may be up to 7 days old. If prices checked are older than 7 days, a comparison to Morrisons will not be made on the ASDA Price Guarantee. In-store customers will need to wait after shopping before using the ASDA Price Guarantee. Online customers will need to wait up to 48 hours after your homeshopping order is delivered before using the ASDA Price Guarantee. This is to allow your shopping data to be updated in our systems.

When an item goes out of stock the Asda Price Guarantee will display the last price for up to 7 days, after which the product will not be compared ("N/A").

How can I compare the cost of my shopping at ASDA?

You can compare any qualifying basket or trolley of food grocery products you've bought at our stores or online as long as there are at least 8 different items, of which at least 1 should be comparable. If you shopped instore you do this by checking your ASDA receipt at www.asda.com/priceguarantee. If you ordered online just enter your ASDA.com login details. This will compare your order with the equivalent products at Tesco, Sainsbury's, Morrisons and Waitrose. We'll then tell you the price of the comparable items in your basket/trolley if you had shopped at any of the other supermarkets included.

In-store customers will need to wait after shopping before using the ASDA Price Guarantee. Online customers will need to wait up to 48 hours after your homeshopping order is delivered before using the ASDA Price Guarantee. This is to allow your shopping data to be updated in our systems.

If you've bought a number of the same item multiple times, we'll only count a maximum of ten products in the comparison. If your comparable grocery shopping isn’t 10% cheaper than Tesco, Sainsbury’s, Morrisons and Waitrose we'll issue you with a voucher for the largest difference.

In store customers can also use our free* ASDA iPhone App or Android App to check your receipt. For more information please see 'More about the ASDA iPhone App and Android App' lower down.

*Internet use may be subject to data download charges from the customer's network operator.

What don't ASDA include in the comparison?

Products from the following categories are not currently part of the ASDA Price Guarantee : Home, Electricals, Furnishings, Garden, Entertainment, Hardware, Sports, Toys, George, Kiosk (including Tobacco, Newspapers and Magazines), Jewellery, Pharmacy, Optical, Fuel, Photo-processing, Dry Cleaning and all online only products including (without limitation) financial services, flowers, mobile, travel and gifts. Also products purchased from a stand alone petrol filling station are not eligible for the ASDA Price Guarantee

How do MySupermarket decide if a product is comparable?

mySupermarket only compare like for like products (i.e. branded products that are identical or very similar own label equivalents) For very similar own label products mySupermarket ensure these products meet the same needs or are intended for the same purpose.

Ways in which mySupermarket do this include:

  • Identifying the key characteristics of the products including flavour, whether it is organic, Fairtrade, low fat, gluten free, free range or eco-friendly and ensuring that they are not matched in a way that gives any retailer an artificial advantage.
  • Where products are of a different size, weight or volume ensuring that the difference in size, weight or volume does not favour one retailer over another.
  • Compare goods where there is no more than a 10% difference in size/weight/volume and will ensure that the prices are adjusted so that the equivalent price of identical size/weight/volume products are compared.

Below are a few examples of products that may look like they should be matched but wouldn't meet this criteria:

  • ASDA Bananas by weight vs. Sainsbury's Bananas by weight - These products aren't comparable because Sainsbury's bananas are Fairtrade whereas ASDA’s are not.
  • ASDA leaf spinach 1kg vs. Tesco leaf spinach 1kg - These products aren't comparable because ASDA leaf spinach is chopped whereas Tesco's is the whole leaf.
  • ASDA Lean steak mince 500g vs. Tesco Beef Steak Mince 500g - These products aren't comparable because the ASDA steak mince is lean (lower fat content) whereas Tesco's is regular (higher) fat.
  • ASDA Little Angels Cotton Soft Baby Wipes (80) vs. Sainsbury's Little Ones Eco Baby Wipes (72) – These products aren't comparable because Sainsbury’s wipes are biodegradable whereas ASDA’s are not.
  • ASDA Paracetamol Tablets (16) vs. Sainsbury's Paracetamol Capsules (16) – These products aren't comparable because ASDA's are tablets and Sainsbury's are capsules.
  • ASDA Thin & Crispy 10 inch Meat Feast Pizza (341g) vs. Tesco Thin Crust Pepperoni Pizza (310g) – These products aren't comparable because the ASDA pizza has a larger variety of meat on its pizza while the Tesco one just has pepperoni.

What are the limits on my Claim?

Each household will not be able to claim more than £100 in any calendar month, nor make more than 10 claims in any calendar month.

What happens if I'm making a claim that will take me over the £100 claim limit per calendar month?

If you're about to make a claim that will take you over the £100 limit, you'll receive the balance to bring you up to the £100 limit.

For example if you've claimed £98 so far this calendar month, and are eligible for a voucher of £4, you'll only receive £2 which will bring you up to the £100 limit.

What if I don't have the internet?

To allow us to keep the cost down and ensure we pass on all the savings to our customers, we only allow online checking and claims. If you do not have access to the internet at home then why don't you use your local library, friends or family or local internet cafe (please bear in mind the cost may be more than the amount you can claim back).

How will I get my voucher when I am entitled to one?

If you bought your shopping online we'll issue you with an e-voucher you can redeem off the cost of your next online shop. Please be aware once you claim your e-voucher, this can then take up to 7 days to credit your ASDA.com account. If you bought your shopping in store, we'll issue you with a voucher you can redeem against the cost of your next shop at the checkouts.

In store vouchers can be redeemed at any Asda store, as long as you present your voucher along with your original receipt.

All vouchers must be used within 28 days of being issued. You must ensure that you retain your original receipt as vouchers are only valid when presented with the original receipt.

What if I live in Southern Ireland and don’t have a postcode which is required when I claim my voucher?

If this applies to you please just enter the postcode of the store you shopped at. You can find the postcode of the store you visited by using our handy store locator at http://storelocator.asda.com/. Our free* ASDA iPhone App and Android App also have store locators which you can use to find your nearest store and check its facilities and opening times.

*Internet use may be subject to data download charges from the customer's network operator.

How secure is the website?

All your login information will be sent through a secure protocol so that nobody else can see the data. For details of how we'll use your personal information please see our Privacy Policy.

Technology

Cookies and Javascript should be enabled on the computer you're using to access the ASDA Price Guarantee Website. Please see the Question below for further details regarding cookie settings. The ASDA Price Guarantee will support the following browser types: Internet Explorer 8.0 and above, and the latest versions of Mozilla Firefox, Chrome and Safari. If you are using an older browser, the website may not work correctly.

What do I do if I get the error message ‘There may be an issue with your current cookie settings.’

In order to display your ASDA Price Guarantee comparison cookies need to be enabled on your computer. If you get the error message ‘There may be an issue with your current cookie settings’ please check the following:

  • Cookies are enabled on your web browser
  • If you have antivirus software installed, please check this isn’t preventing cookies from working on your web browser
  • If you have a browser add-on or tool bar, please check this isn’t preventing cookies from working on your web browser

What if I disagree with your data or wish to contact us?

All prices obtained for the other supermarkets are believed to be correct. However, with so many prices independently collected, there may be some inaccuracies.

If you've any complaints regarding the accuracy of the Price Guarantee please write to us at the address below or call us on 0800 952 3334 (Calls from a BT landline are free, calls from other service providers may be charged and calls from mobiles will cost considerably more):

ASDA Price Guarantee,
Customer Service Team,
ASDA House,
Great Wilson Street,
Leeds,
LS11 5AD.

How will I know if an item I've bought is classed as a 'qualifying item'?

You can check on www.mysupermarket.co.uk to see if your grocery products have equivalent products at Tesco's, Sainsbury's or Waitrose websites. In order to check, click on the image of any product to open up a product information page. If the product has an equivalent, you’ll see a bar chart that compares the price of that item to equivalent items at the other online supermarkets.

Please be aware on the mySupermarket website the differences in supermarket own label product pack sizes can be up to 50% less and 100% more (half the size and double the size) and none of the prices are adjusted according to weight. However in the ASDA Price Guarantee, the product weight/pack size difference between competitor products must be within 10% for them to be compared, consistent with the guidelines on making product comparisons set out by the Advertising Standards Authority. Additionally the prices on the ASDA Price Guarantee are adjusted to account for the differences in size.

Given mySupermarket obtain Tesco, Sainsbury's and Waitrose prices from daily web scans of their respective Home Shopping web sites, items not found on these websites will not be included on the ASDA Price Guarantee.

I shopped on-line and received an e-voucher, can I change it for a voucher I can use in store?

No, the voucher can only be used for the same method as the original shop.

What will happen to my receipt when I hand it to a colleague with my voucher?

It will be validated and marked with the colleague's initials, redeemed then handed back to you for any future use. This will indicate that the voucher has been redeemed against this transaction.

What if I've lost my receipt or voucher?

Unfortunately you'll be unable to claim without providing the checkout operator with both the receipt and voucher together.

I've made two successful claims so have two vouchers; can I use them both in one shop?

Yes just present them to the checkout operator to be discounted from your shopping.

Can I use my voucher in the same transaction as other coupons or money off vouchers in store?

Yes just present them to the checkout operator together.

Can I use a photocopied receipt?

No, unfortunately we're only able to accept the original till receipt used in the price comparison.

I'm a colleague am I able to use the price comparison?

ASDA colleagues are entitled to use this service. All price comparisons will be made after the colleague discount has been applied.

What can I spend my voucher on?

Your voucher is redeemable against any item bought in the store with the exception of items purchased at the kiosk (including Tobacco and Newspapers & Magazines), Fuel, Lottery, Gift Cards, Mobile Phone Top Up Cards, Infant Formula, Optical and Prescriptions. Vouchers cannot be redeemed at in store concessions or at stand alone petrol filling stations.

My comparison showed a number of N/A's – what does this mean?

Where a product comparison price is N/A, either, mySupermarket has not found an equivalent product at the named competitor, based on its comparison criteria (see Question: How do mySupermarket decide if a product is comparable?); or b) the product is part of a promotion which makes it difficult for mySupermarket to make a fair comparison (see Terms & Conditions).

More about the ASDA iPhone App and Android App

You can find further information about the ASDA iPhone App on the iTunes app store at the following link:
http://itunes.apple.com/gb/app/asda/id396089960?mt=8

You can find further information about the ASDA Android App on Google Play at the following link:
https://play.google.com/store/apps/details?id=com.asda.android&hl=en