Terms & Conditions

How the ASDA Price Guarantee works

If we're not 10% cheaper than Tesco, Sainsbury’s, Morrisons and Waitrose on your comparable grocery shopping we'll give you the difference. Guaranteed!

We will always issue a voucher for the largest amount, if we are not 10% cheaper than more than one competitor.

Example 1

• Your comparable grocery shop is £55 at ASDA, £50 at Tesco, £57 at Morrisons, £64 at Sainsbury's and £71 at Waitrose. Tesco are cheapest.
• Your comparable grocery shopping is £5 cheaper at Tesco.
• 10% cheaper than Tesco's £50 comparable grocery shop is £45. So in total you'll receive a voucher for £10.00 to ensure your comparable grocery shop is 10% cheaper at ASDA.

Example 2

• Your comparable grocery shop is £100 at ASDA, £105 at Tesco, £130 at Morrisons, £125 at Sainsbury's and £135 at Waitrose. ASDA are cheapest, however not 10% cheaper.
• 10% cheaper than Tesco's £105 comparable grocery shop is £94.50. So you'll receive a voucher for £5.50 to ensure your comparable grocery shop is 10% cheaper at ASDA

Example 3

• Your comparable grocery shop is £100 at ASDA, £120 at Tesco, £125 at Morrisons, £125 at Sainsbury's and £135 at Waitrose. ASDA are cheapest.
• In this case your comparable grocery shopping is already 10% cheaper than Tesco, Morrisons, Sainsbury's and Waitrose. So you won't receive a voucher in this scenario.

ASDA Price Guarantee Terms and Conditions

1.1	Promotions which make it difficult for us to compare fairly are excluded from the ASDA Price Guarantee.
1.2	Price comparisons, for online orders, are based on what the customer has ordered. Sometimes we may, at no additional cost to the customer, need to substitute items that are unavailable.
1.3	ASDA Price Guarantee Comparison based on prices correct as of date of delivery (online shoppers) or date of purchase (in store customers).
2.	We obtain price data for the ASDA Price Guarantee as follows:
	2.1 mysupermarket obtain prices (except Morrisons) from daily web scans of the Tesco, Sainsbury's and Waitrose Home Shopping sites
	2.2 Morrisons prices are collected instore (by an independent agency) twice a week (Monday and Wednesday), and therefore unlike Tesco, Sainsbury's and Waitrose, are only updated twice per week. Morrisons prices are collected in stores each week around Great Britain;
	2.2.1 Prices are taken from the shelf price label for each product in Morrisons; If any product is sold out, then we'll still use the shelf price label. If however a product has a price marked on it, then the lowest price will be used for the comparison.
	2.2.2 mySupermarket have audited the Morrisons collection process, and will only include comparisons that they are confident are accurate.
	2.3 Where prices are found to be different across stores (in the case of Morrisons) or across website postcodes sampled (in the case of Tesco, Sainsbury's and Waitrose), the most commonly occurring price is used.
3.	In-store customers will need to wait WaitUntil after shopping at ASDA before using the ASDA Price Guarantee. Online customers will need to wait up to 48 hours after your homeshopping order is delivered before using the ASDA Price Guarantee.
4.	All comparable products are included in the Price Guarantee (unless they are part of promotions which make fair comparisons difficult).
5.	Any items carrying a "Whoops" label in ASDA (displayed as "reduced" on your till receipt) will be excluded from the ASDA Price Guarantee as these are store specific discounts on damaged or short date coded items.
6.	The ASDA Price Guarantee website will be updated daily (with Tesco, Sainsbury's and Waitrose prices) and twice weekly (for Morrisons prices) for customers to check their receipts.
7.	mySupermarket independently collect prices from the grocery home shopping websites of Tesco, Sainsbury's, Waitrose and Asda on a daily basis. Any item not included on ASDA.com will not be included in the Asda Price Guarantee or count towards the minimum requirement of 8 different items. When an item goes out of stock the Asda Price Guarantee will display the last price for up to 7 days, after which the product will not be compared ("N/A"). mySupermarket regularly review and update the lines included in the ASDA Price Guarantee based on what is ranged and in stock at each supermarket.
8.	All prices we obtain for the other relevant supermarkets are believed to be correct. However, with so many prices checked, on rare occasions there may be some inaccuracies.
9.	Products from the following categories are not currently part of the ASDA Price Guarantee : Home, Electricals, Furnishings, Garden, Entertainment, Hardware, Sports, Toys, George, Kiosk (including Tobacco, Newspapers and Magazines), Jewellery, Pharmacy, Optical, Fuel, Photo-processing, Dry Cleaning and all online only products including (without limitation) financial services, flowers, mobile, travel and gifts. Also products purchased from a stand alone petrol filling station are not eligible for the ASDA Price Guarantee.
10.	For a comparison to be made, your shop must contain at least 8 different items covered by the ASDA Price Guarantee, of which at least 1 must be comparable against that of any of the competitor's named above.
11.	The difference in price shown between the comparable items in your shopping at ASDA and the other relevant supermarkets will be the total price for all comparable products in the basket/trolley.
12.	Items that customers have returned will be excluded from the ASDA Price Guarantee and ASDA reserve the right to invalidate the receipt for the purposes of the ASDA Price Guarantee.
13.	If an item on a receipt is returned, the return of that item invalidates the corresponding receipt or voucher for the purposes of the ASDA Price Guarantee.
14.	If a voucher has been redeemed from a receipt, the value of any refund given due to the return of an item on that receipt will be offset against the value of the redeemed voucher.
15.	Claims will be made via voucher (in store) or e-voucher (online). You must ensure that you retain your original receipt as vouchers are not valid without the original receipt. In store, vouchers (together with the original receipt) can be redeemed off the cost of your next shop at the checkouts.
16.	Claims must be made within 28 days of purchase or delivery. Online customers can only compare your most recent homeshopping order.
17.	Once claimed, vouchers for online shops may take up to 7 days to credit your ASDA.com account.
18.	Claims can only be made online via the website: http://www.ASDA.com/priceguarantee or by using our free ASDA iPhone App or Android App (Internet use may be subject to data download charges from the customer’s network operator).
19.	All Vouchers must be used within 28 days of being issued.
20.	The number of claims is limited to 10 per calendar month per household and the total amount that can be claimed is limited to £100 per calendar month per household.
21.	We may withdraw or suspend the ASDA Price Guarantee, (or any part of it), at any time without notice.
22.	We may withhold or refuse payment and/ or withdraw or suspend the ASDA Price Guarantee (or any part of it) at any time without notice where we suspect fraud, or where vouchers have been incorrectly calculated.
23.	ASDA colleagues are entitled to use this service. All price comparisons will be made after the colleague discount has been applied.
24.	ASDA operates a fair use policy. Accordingly if you've bought the same item multiple times, we'll only count a maximum of 10 instances of each item in any one comparison. Similarly where items are sold by weight, we'll only count up to 10kg of the item in any one comparison.
25.	Items purchased in store concessions (for example, travel agents, dry cleaning services) are not ASDA products and are therefore not comparable in the ASDA Price guarantee.
26.	Vouchers cannot be redeemed at in store concessions or at stand alone petrol filling stations. Vouchers cannot be redeemed against the following items and categories: Kiosk (including Tobacco, Newspapers and Magazines), Fuel, Lottery, Gift Cards, Mobile Phone Top-Up Cards, Infant Formula, Optical and Prescriptions.
27.	mySupermarket only compare like for like products (i.e. branded products that are identical or very similar own label equivalents) For very similar own label products mySupermarket ensure these products meet the same needs or are intended for the same purpose. Ways in which mySupermarket do this include: Identifying the key characteristics of the products including flavour, whether it is organic, Fairtrade, low fat, gluten free, free range or eco-friendly and ensuring that they are not matched in a way that gives any retailer an artificial advantage. Where products are of a different size, weight or volume ensuring that the difference in size, weight or volume does not favour one retailer over another. Compare goods where there is no more than a 10% difference in size/weight/volume and will ensure that the prices are adjusted so that the equivalent price of identical size/weight/volume products are compared.
28.	We can change these terms and conditions at any time without notice. Any changes will be posted on this page.
29.	Before we issue any vouchers for £15 or more, we may check that they have been accurately calculated. You accept that there may be a delay of up to 7 days in us issuing vouchers for £15 or more.

Please click here for Terms and Conditions for the £ Off £ bonus.